A Face Aesthetics Clinic in Chennai was struggling to gain visibility in search results, even though it had been operating for several years. They wanted to increase their online presence and attract more clients. They approached Spigital, which specializes in local SEO, to help them achieve their goals.
The Background : The Face Aesthetics Clinic did not have a local business presence on Google Maps. As they operated out of a bigger hospital, they did not see a need for a separate business profile for this division. But the kind of clients that they expected for this division was a little premium category customers, so we suggested that they have a separate listing for this Face Aesthetics Division. The main goals of the project were to increase the visibility of the clinic’s website, Google Business Profile, and YouTube channel in local search results. We wanted to ensure that potential clients searching for services related to face aesthetics in Chennai and surrounding areas could easily find the clinic online and learn more about their services.
Local SEO for a Face Aesthetics Clinic
“Thanks to Spigital, our clinic has now got the desired visibility across local search and youtube. The team is very helpful and responsive and give us lot of interesting ideas”
– Dr Priti
Results: The implementation of the above strategies yielded excellent results for the clinic. The clinic’s online visibility improved significantly, and they received an increase in website traffic and client inquiries. Here are some of the notable results:
- Google My Business profile: The clinic’s GMB profile received an increase in views and clicks, resulting in an increase in calls and directions to the clinic.
- Website traffic: The website saw an increase in traffic from organic search results, indicating that the optimization efforts were successful.
- YouTube Channel: The clinic’s YouTube channel received an increase in views, likes, and subscribers. The videos showcasing the clinic’s services were well received by viewers.
- Customer Reviews: The clinic received several positive customer reviews on their GMB profile, which helped to improve their online reputation and ranking.
Conclusion: In conclusion, the local SEO project for the Face Aesthetics Clinic in Chennai was successful in improving their online visibility, website traffic, and client inquiries. The clinic’s GMB profile and YouTube channel played a significant role in attracting potential clients. The implementation of these strategies can help any business increase their online presence and reach more potential clients.